Archive for March, 2009

Retouching Proofs-Using InDesign to Edit in Photoshop

Friday, March 20th, 2009

Questions about retouching that I’ve heard:  Should I retouch before the proof goes to the client?

Answer: NO!

Here’s why: part of album design is creating something from digital negatives, meaning in rough format images right from processing.  In saying this, when you export your files from InDesign to jpegs or eps or pdf, keep them in a rough format until the album is approved.  This way you’re not investing additional time into retouching images that may not go into the final album.

You can however edit your images right in InDesign should you choose to do this.  I don’t recommend it, but if you feel your images need a little sprucing before sending to your clients, you do have the option to retouch or edit images while working in InDesign.

To do this, with your document file already opened and working on your desktop,  go to Window–Links, then the links palette should appear.  Once the links palette appears, select the image you’d like to edit by using the direct selection tool, that’s the little clear arrow in the toolbar.  The image will then be highlighted in the links palette, and below the image, you’ll see something at the bottom that looks like a little pencil and paper. Click the pencil and paper, and voila, photoshop will open and your linked image will open in the window allowing you to edit the image.  Once you’re done editing, you’ll need to close the image in photoshop and return to indesign.  Once back in indesign, you’ll notice a yellow triangle arrow indicating that your link has changed or been updated, so simply click the little link image at the bottom of the links palette to relink the image once again and it will automatically update in your file.  Very easy and very quick once you get the hang of it.

Which ever route you take, the great thing about InDesign is that once your album is approved, you can open up your exported final jpegs, eps or pdf files in photoshop and retouch them without any lapse in quality.  This will save you a lot of time in the long run and it’s how we do it at Studio ATG.

Sara & Dave’s Wedding At Bali Hai

Friday, March 20th, 2009

Just wanted to post another example of a beautiful album design done with our templates.  Quick and beautiful, simple and elegant….Also, FYI, before anyone asks, as it’s a proof, it has not been retouched yet….

Using Multi-Place to Speed Up Your Album Design Time

Tuesday, March 10th, 2009

Some of you may be aware of the multi place feature available in CS3 and CS4.  It’s pretty awesome and works with folders or with drag n drop.

Step 1: Create a new file with layout frames ready for image placement.  For example, for our InDesign templates, once you’ve created your new document, simply drag and drop the template to the artboard and go!finderscreensnapz004

2.) Step two, insert one of our graphic backgrounds to fill the back image portion of the template.

finderscreensnapz005

Step 3: Select one of the frames from the template with the selection tool, thats the tool at the top of the side tool bar, the top completely dark arrow. Once the frame is selected, go to the very top tool bar and select File–then scroll down to select Place–Then your folders should appear.  Select the folder you’d like to use that includes your images.  My folder includes four images; so what I’ll do is hold down the Apple key or the shift key and it will select multiple images and load the cursor.

Once the cursor is loaded, you’ll see a small number appear to the right of the cursor; mine will show the number (4).  You can then scroll through your images by using the right or left arrow keys in order to select the image you’d like loaded into each individual frame.  And, what’s more if you’d like to delete an image, you can simply use the ESC key to delete an image from the loaded cursor.

finderscreensnapz007

Album Design that satisfying for you and your couples

Sunday, March 8th, 2009

Stephanie & Jeremy recently received their gorgeous Signature Studio ATG Album….couple was happy, we’re happy with the design, and it’s a great showpiece for our work and their memories…

To Bleed or not to Bleed…that really is the question

Sunday, March 8th, 2009

Been a lot of talk lately about bleeds in designing albums on the forums lately….

Couple of things to keep in mind-

A bleed is a commonly recognized term in graphic design and printing.  It’s the area that surrounds the actual finished area of the document that is to be printed and trimmed that will allow the ink to run off the page to create a full spread with no white space around an image or a layout.   Just a full image printed would be the final product.

For example, if you’re designing an album and you’d like an image to completely run off the edges of the page, it will likely need to be designed with a bleed, which is likely somewhere between a quarter of an inch or an eighth of an inch depending upon what your album company requires or recommends.  This quarter of an inch or eighth of an inch of paper, be it photo or ink jet will be trimmed off the page in order to do a clean print job.

Some album companies will require this, but many do not and I’ll explain why…

Often times the final print area of an image to be used for an album, when left without a bleed, say on a 12 x 18 spread (which would be for a 9 x 12 finished album), may be able to be printed with a small amount of negligible trim, say a quarter of an inch, without any loss of the actual image because of the use of negative space in shooting.   For example, an image like below, may not require a bleed, because likely the album company could increase the image by a quarter of an inch all the way around in printing, without an true loss in detail because the amount of pixels lost by resizing would be negligible.

112

So whether or not you choose to include a bleed even if it’s not recommended is entirely up to you and your album company.  If you feel your work will not lose anything in resolution, than you can design with a very basic size without bleeds, but if you feel your work will require a bleed, or extra space around the image to ensure the image prints correctly without any loss of the content of the image itself or loss of resolution, than don’t be afraid to add a small amount of bleed.

You can do this right in InDesign when you’re setting up your file:

Go to File, New, then the intro dialog box will appear and simply select “Options” and the bleed information box will also appear:

finderscreensnapz0012

finderscreensnapz0022

Just add your bleed information into the boxes depending upon whether you’d like quarter inch, half inch or whatever your album company recommends if anything.  After the information is entered, the bleeds will be visible on the spread, just be aware of the trim.  And, if you want to be certain none of your image will be trimmed as a result of possibly exceeding the art board, just remember that once the bleeds are built into the file set up, a red line will surround the art box print area to make you aware of the constraits and distance of the bleeds outside of the art box.  So you can always switch between preview mode and normal to make certain you’re on the right track.

How do the templates actually work?

Sunday, March 8th, 2009

ATG InDesign Template Tutorial

Again, as we’ve been getting such a response to our templates I thought it might be helpful if I posted a video on how easy they are to use.  So here it is in all of it’s glory in quick time; just click the link and it will download, and you’ll want to open it/view it in quicktime.  It’s pretty short and sweet and really will sort of walk you through the process of using the templates even with a very basic amount of knowledge about the software.

Enjoy!


InDesign CS3 vs. CS4

Sunday, March 8th, 2009

Someone asked me a question on a blog today regarding Indesign CS3 and the improvements for photographers in InDesign CS4, so I thought I might post my answer here to make it helpful for anyone wondering the following question:

“Since your DVD tutorials and templates are designed for CS3, will they style apply to CS4?”

Yes, there have been improvments in CS4 for photographers using InDesign, no doubts about that, but mostly I noticed that the improvements are more about efficiencies and short cuts; the core of the program is still very much the same, which is what I love about InDesign.  They’re not taking this AWESOME program and make it UNSTOPPABLE…

Adobe InDesign ROCKS!  That’s as much as I can say about it from a graphic designer or a photographer’s perspective, and now that they are really fine tuning this incredible piece of software, it’s great to see that they are now building these efficiencies into the program to make it easier for folks to go, yes, that makes sense, it’s great that I can do these things even faster before my files go to print.

Couple of things about CS4:

As far as the live preflight is concerned, I see this as more of a graphic design/publishing improvement, where a designer could see if they’d loaded an RGB image versus a CMYK image and correct the problem immediately-so possibly would apply to photographers, however, likely wouldn’t as our images are RGB only when it comes to printing. I think most photographers don’t package their designs in general because usually they organize their images prior to design, and so they’ve got their files in a central location to begin with. So it’s great improvement from a design standpoint as most large scale print houses use indesign files themselves that are packaged or exported as PDF, which is a bit different from photographers exporting JPGS or PDFs for print, which maybe is not super significant to photographers.

There’s also spread view rotation, which is pretty cool if you want to design something with transformed images at either 90 or 180 degrees without moving your monitor. Again, something cool, but maybe not something completely used by photographers unless they’re designing calendars or something non horizontal.

There are also smart guides that rock for alignment-something that is likely not new to photographers working in photoshop….

Smart cursors and smart spacing and smart dimensions are all pretty cool features when it comes to alignment if you’d like specificity about sizes of your frames or exact distances and locations when it comes to X & Y location and alignment, this is likely a great enhancement for photographers who like things really precise, but you could also use the align tool in CS3 or simply use a guide and the duplicate command to create the same features once you’ve checked your specifications on the object tool bar by determining the exact Width and Height using the width and height selection boxes in the object toolbar to set the exact size you want. The CS4 improvement is of course something that can increase efficiency, but again, it can be done very easily in CS3.

I also understand there have been improvements in the links panel making it easy to identify images along with size, resolution and detailed file information, which make make it easier to identify if you’ve placed a low resolution by error that can easily be relinked to a high resolution image, however this can also be done in CS3 by going to the links pallette and double clicking on a link or image and it will give you the exact same information.

I know the fitting command has been improved and you can now place an image into a frame it will automatically fit the image to frame, which is an improvement for photographers or folks looking to use the program in a very straightforward fashion, which could add to efficiency.

So yes, there are of course improvements, but this program already rocked…so now we’re in the bonus folks.  Should you upgrade to CS4? Most definitely because the advances will keep coming.  Will our templates work in CS4, for sure, not a problem at all…..Just go to file, open, libraries, and open them up, then start designing your hearts out….make those couples smile!

How to tell the story in a powerful fashion when designing an album

Sunday, March 8th, 2009

Often times I read posts by other photographers asking, “How do you organize your album to tell the story….?”

We’ll, for us it’s simple, one of the first things we do in telling the story, is that we do our own editing when it comes to the final selection of images presented to our couples.  It’s really, really important to have the final set of eyes on the final selection of images done by the actual album concept designer.  Now, this doesn’t mean that that person has to be doing the actual design, but it does mean that if you’ll be outsourcing your design, and having your perspective on telling the story present in the final album design, you’ll have to be the one organizing the images that will determine the images used on each spread.

How do we do it?  We’ll, one of the greatest keys to our success has been image organization.  When we do our final round of processing and editing, we select our images during that same process in either aperture or lightroom.  Once those images have been selected, we organize them into individual folders, in sort of a per spread fashion.  That fashion tells us how many spreads we’ll design and how many images will be included in each spread.  Typically when we determine the images for our clients, we end up with anywhere from 20-60 spreads, which is really relative to the amount of hours we shoot and the size of the final album that the couple would like or have purchased.

Having your images organized from the start is the BOMB!  It’s the absolute best way to be organized and build efficiency into your album design system whether you’re doing it or someone else is.  It’s a great way to speed up the album design process in no time while still telling the story in the most effective and powerful way possible.

What to do When there are too many image choices

Sunday, March 8th, 2009

This is Jason & Aimee’s album.  Reason I’m showing it is that they had a lot of really wonderful moments to choose from, but, it became very difficult for them to decide which images to include in their smaller sized album.  So instead, we recommended that we design the book using as many images as we felt possible in the most pleasing design possible.

This is where the templates can really come in great.  There are a few different collage templates, of course we gravitate to our favorites, but here where having choices that perhaps you may not see yourself, can be very helpful.  Also, the collages don’t look so busy that there is no flow, which is really important when it comes to design.  Telling the story is really a major part of having a beautiful album design, but our clients just love our collages because there are quite a few memories placed into them carefully, that even though there are a lot of images, it’s more of organized chaos.  Their book was originally supposed to be only ten spreads, and instead, they added 12 more spreads, to make a really gorgeous 44 page book.

New Sample Album For Our Studio

Sunday, March 8th, 2009

Yes, we’ve been slackers for a long time now, but it’s for no other reason than the fact that we’ve been BUSY!  Lots and lots of shooting between our wedding, editorial and commercial businesses, and it’s kept us away from updating our blog.  But, as I’ve got approximately 3 hours of downtime today before we head out to shoot for the afternoon, I thought it might be a good idea to update our blog with some inspiration for album designers.

Meet Shara & Jelani.  They are wonderful people who wanted a rock star style wedding.  We documented, and built the album with our own thoughts and ideas, and client was great with that. Luckily, they gave us the creative freedom to design it our way, and in the end, it was an 82 page book of beautiful imagery and memories for them.  They loved it, hope you will too!